Choco Stobi Flips, Stobi Flips, Atlantis, Despina and the rest of Vitaminka’s product range were displayed at the exhibition Interfood & Drink in Sofia, Bulgaria. The tradition of exhibiting on this trade fair goes on for Vitaminka. The display at Interfood & Drink 2016 was yet another successful presentation of the complete product range of the company to foreign consumers and potential partners.
Interfood & Drink is the greatest event in the food industry in Bulgaria and one of the most prestigious events in the South East Europe region.
“This trade fair is one of the most important of its kind in our region and, and arising from the fact that Vitaminka’s products are present on the market of Bulgaria, it was of the utmost importance to not only be present at the fair but also present our company in the best light possible. The promotion was excellent, a great part of the guests reacted from the very beginning to our logo and demanded our products, which clearly shows that they are familiar with our entire range of products and, in addition, we have made new contacts and established good relations” declared Ljupco Veleski, director of the Export department at Vitaminka.
The attendance list of Interfood & Drinks trade fair has increased in the past few years – apart from the regular exhibitors, with their novelties, new players on the market are more and more present with each year.
The second importance of the fair is the increased international presence at the event which makes possible the creation of new business relations, the exchange of experience and positive business practices and the search for new partnerships and markets. The trade fair also organizes additional activities and group forums, as well as private meetings and presentations.